Services-
Email Marketing
Email Marketing Is Not Fading
Anytime Soon!
Email marketing has been around for decades but is still very much refreshing when it comes to approaching clients. In fact, a good marketer can never skip using a marketing toolkit as their first resort. What is so special about email marketing, after all? Simple! It is the least expensive type of marketing. What can be better than spending less and getting more out of it? This is the perfect way to reach out the clients and stay in touch with your subscribers regularly without bothering them.
Email marketing has been around for decades but is still very much refreshing when it comes to approaching clients. In fact, a good marketer can never skip using a marketing toolkit as their first resort. What is so special about email marketing, after all? Simple! It is the least expensive type of marketing. What can be better than spending less and getting more out of it? This is the perfect way to reach out the clients and stay in touch with your subscribers regularly without bothering them.
Types of Email Marketing
That We Use at Digenth
Email Newsletters
Sending newsletters via emails is a common, yet effective type of marketing. Regular updates of the product launches, upcoming events, or any business update, in general, would be a great opportunity for you to connect with potential customers. Our team will have your back in creating engaging content for the email newsletters.
Informational Email
Providing information can never get old. We can help you create valuable content for engaging those potential clients right there in your subscription list. For instance- giving them gifting ideas during special days will give them a reminder that you care.
Promotional Email
Generating a potential lead via email requires being efficient in promoting the product. Sending a discount coupon can allure a lot of people, especially when it meets their requirements.Acquisition emails are one of our most in-demand types of services.
Trigger email marketing
From a welcome email to the re-engagement email, there are numerous types of trigger email marketing strategies that work nicely for most businesses. This is a great way to make a comeback and showcase your reliability as a brand. We highly recommend sending a trigger email as a result of any behavioral pattern or subscription action.
Pay Attention to Subject-line and Design
The first idea should be to please the reader to open your email. An engaging subject line is the main thing that will persuade the subscriber to open your email instead of putting it in the spam box directly. Try using catchy lines that gain the instant attention of the reader. Avoid skimping on a custom-made effective email template. Try using an interactive design and see your engagement rate increasing. The simple reason for this enhancement is people find it intriguing enough to go through it.
Components of a Successful Email Marketing Service
01.
Time and Frequency Matters ever annoy your subscribers with very frequent emails. Increasing email fatigue has been already annoying for people. Avoiding contributing to their irritability and setting a specific frequency of the email is the best way. This way there will be no surge in the number of un-subscribers. Try sticking to 2 emails per week and pay attention to the timing of your emails. See the reports when the users are most active and simply send your email during those hours for an immediate hit. Therefore, timing and frequency can play an evident role in the entire email marketing strategy.
02.
Pay Attention to Subject-line and Design The first idea should be to please the reader to open your email. An engaging subject line is the main thing that will persuade the subscriber to open your email instead of putting it in the spam box directly. Try using catchy lines that gain the instant attention of the reader. Avoid skimping on a custom-made effective email. template. Try using an interactive design and see your engagement rate increasing. The simple reason for this enhancement is people find it intriguing enough to go through it.
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